In the ever-evolving landscape of fashion, where new handbag trends emerge with each season, finding those that possess both an immediate impact and lasting appeal can feel like navigating a sartorial minefield.
While the allure of the latest designs is undeniable, their shelf life in the fashion zeitgeist can be fleeting, often becoming passé as swiftly as they rose to prominence. However, this transience doesn’t apply to the world’s most popular luxury brands and designer bags—true cult classics that stand the test of time, both in style and in value.
For those like us on the hunt for such timeless treasures, understanding which pieces have cemented their status as the most coveted is crucial.
The 13 most popular designer handbags ever created
The right designer handbags will not only stand the test of time, they often appreciate in value on the resale market. Scroll on to see our ultimate designer handbag lineup.
Hermès Birkin
The Birkin, one of the most iconic Hermès bags ever created, debuted in 1984, conceived from a serendipitous encounter between Jean-Louis Dumas—Hermès’ then-chairman—and late actress Jane Birkin on a flight.
Inspired by Birkin’s lament over the paucity of spacious yet elegant handbags, this collaboration birthed a luxury tote that seamlessly marries functionality with high fashion. Its name pays homage to its muse, Jane Birkin, encapsulating her chic, effortless style.
The Birkin’s ascension to cult status is bolstered by its exclusive waiting lists, alongside its many sightings on the arms of celebrities like Victoria Beckham and Kim Kardashian. Among its many coveted iterations, the crocodile skin versions and diamond-adorned renditions stand out as the pinnacle of opulence and desirability.
Best for: Airborne exclusivity.
Release: 1984
Chanel Classic Double Flap 11.12
The 11.12, more widely recognized as the Chanel Classic Flap, stands as one of the best Chanel bags and one of the most iconic and recognizable handbags in fashion history. Renamed in 2021, the 11.2 is Karl Lagerfeld’s reinterpretation of Chanel’s revolutionary 2.55 bag—a renowned symbol of fierce femininity. Like the 2.55, the 11.2 features a double-flap closure, but with the addition of contemporary details such as the signature CC turn-lock.
The Chanel bag soared in popularity as it became a symbol of luxury and sophistication, frequently spotted with celebrities like Lauren Conrad and Blake Lively. Variations include different leathers, such as lambskin, caviar, quilted and modern chevron, as well as limited editions that play with distinctive hues and scintillating embellishments.
Best for: Carrying an empowering allure.
Release: 2021
Hermès Kelly
The Hermès Kelly, initially introduced in the 1930s as the “Sac à dépêches,” was rechristened after Princess Grace Kelly of Monaco used it to shield her pregnancy from the paparazzi in the 1950s.
Designed by Robert Dumas, the Kelly is instantly recognized by its distinctive trapezoid shape, single handle, and strap closures, marrying elegance with functionality. Its construction involves over 20 hours of craftsmanship, featuring a turn-lock closure and a spacious interior.
A favorite among influential celebrities like Victoria Beckham and Lady Gaga, the Kelly comes in various sizes, colors, and materials, including the sought-after Sellier and Retourne styles, with exotic leathers further adding to its exclusivity and allure.
Best for: Aging Grace-fully.
Release: 1935
Louis Vuitton Neverfull Tote
One of the best Louis Vuitton bags, the Neverfull Tote, launched in 2007, quickly cemented its status as an indispensable accessory for the modern woman.
The Neverfull is renowned for its spacious interior (hence the name), capable of carrying all essentials without compromising on elegance.
Its popularity is bolstered by famous sightings with celebrities like Angelina Jolie and Reese Witherspoon, endorsing its blend of luxury and functionality. Available in a plethora of designs, from the classic Monogram and Damier patterns to limited edition collaborations, the Neverfull continues to entice and intrigue.
Best for: Satisfyingly insatiable accessories.
Release: 2007
Louis Vuitton Speedy
The Louis Vuitton Speedy, one of the best designer bags ever, was first introduced in 1930. Originally designed as a travel case dubbed the “Express” for its quick and chic appeal, it quickly transitioned to a must-have handbag thanks to its practicality and elegant design.
The Speedy features Louis Vuitton’s iconic monogram canvas, leather handles, and a padlock, encapsulating the luxury brand’s fervor for exploration. And while it was an instant hit from the moment of inception, its popularity was propelled when Breakfast at Tiffany’s star Audrey Hepburn requested a smaller version, making it a staple amongst fashion icons and influential figures.
The LV bag has seen numerous iterations, including the Speedy Bandoulière with a shoulder strap and limited editions featuring unique patterns and collaborations, ensuring its enduring appeal amongst discerning individuals.
Best for: Living life in the fast lane.
Release: 1930
Gucci Horsebit 1955
The Horsebit 1955 bag encapsulates Gucci’s equestrian heritage with its distinctive horsebit detail.
This Gucci bag melds historical significance with modern sensibility, featuring a structured silhouette, adjustable strap, and iconic metal closure.
The resurgence of the Horsebit 1955 bag has been met with acclaim, frequently spotted on the arms of celebrities like Sienna Miller and Elle Fanning. It is available in various materials, including leather, canvas, and exotic skins, and often features in limited editions that explore different colors and prints.
Best for: Storied sartorial staples
Release: 1955
Gucci Jackie
The Gucci Jackie, first introduced in the 1960s and later named after former First Lady Jacqueline Kennedy, who was often spotted with the bag, is a hallmark of refined elegance.
Its distinctive piston closure and curved, hobo shape reflect a blend of sophistication and practicality.
As one of the most popular luxury brands, Gucci has reimagined the Jackie over the years, introducing various sizes, materials like leather and canvas, and designs, including the Jackie 1961, which offers a more compact and modern version of the original.
One of the most popular Gucci bags, the Jackie is a symbol of timeless luxury, and its enduring popularity is further solidified by appearances with celebrities like Harry Styles and Dakota Johnson.
Best for: A First Lady flair.
Release: 2021, reimagining a style from 1961
The Lady Dior
The Lady Dior bag, an emblem of couture elegance, was introduced in 1994 and became synonymous with Princess Diana after she was gifted one by France’s First Lady. Later, the famous Dior bag was officially named in her honor.
Crafted to epitomize Dior’s vision of femininity and sophistication, its key design elements include the iconic cannage pattern, inspired by the Napoleon III chairs used in one of Christian Dior’s fashion shows, and the dangling D.I.O.R. charms.
Spotted on the arms of Marion Cotillard and Rihanna, the Lady Dior has been reimagined in various sizes, colors, and limited editions, including versions with embroidery, beading, and even contemporary artist collaborations.
Best for: Princess-approved.
Release: 1995
Dior Saddle
The Dior Saddle Bag, first unveiled in John Galliano’s Spring/Summer 2000 collection for Dior, quickly ascended to cult-favorite status with its distinctive equestrian-inspired shape.
Drawing inspiration from a horse’s saddle, this bag features a curved silhouette, a flap with the iconic Dior ‘D’ stirrup magnetic clasp, and the signature jacquard logo pattern. Its unique design and bold statement have made it a favorite among fashion-forward celebrities, including Beyoncé and Sarah Jessica Parker, particularly during its resurgence in popularity in the late 2010s.
One of most popular Dior bags, the Saddle Bag has been reinterpreted in various materials, including leather, denim, and embroidered versions.
Best for: Getting back on the designer saddle.
Release: 1999
Saint Laurent Le 5 à 7 Hobo
The Saint Laurent Le 5 à 7 Hobo, a more recent addition to the fashion house’s illustrious lineage, encapsulates the essence of Parisian chic and the relaxed elegance of the early evening hours its name suggests.
This sleek, curved hobo bag is distinguished by its refined leather craftsmanship, the iconic YSL monogram hardware, and a versatile strap that transitions effortlessly from day to evening wear. Its understated sophistication and practicality have quickly made it a favorite among style-savvy it-girls, celebrated for its unique ability to complement any ensemble.
One of the best Saint Laurent bags, Le 5 à 7 is available in various leathers and finishes, including smooth calfskin and crocodile embossed versions.
Best for: Chic nonchalance.
Release: 2021
Loewe Puzzle
Introduced in 2014 by Jonathan Anderson (one of the best creative directors in luxury fashion) for Loewe, the Puzzle bag broke new ground with its cuboid shape, marking a departure from traditional handbag silhouettes.
Its inception was driven by the idea of deconstruction, featuring a complex pattern of leather panels that seamlessly fold and collapse, allowing for versatile wear as a shoulder bag, crossbody, or even a clutch.
The artful geometric design, combined with luxurious craftsmanship, underscores Loewe’s commitment to avant-garde aesthetics and functionality, making it a favorite among fashion aficionados like, Sienna Miller and Rosie Huntington-Whiteley.
One of the best Loewe bags, the Puzzle bag has been reimagined in various sizes, colors, and textures, from smooth calfskin to textured patterns and limited edition artist collaborations, each enhancing its distinctive appeal and collectible value.
Best for: Putting the missing pieces together.
Release: 2014
Fendi Baguette
Launched in 1997 by Silvia Venturini Fendi, the Fendi Baguette instantly became an icon of 90s fashion, embodying the era’s penchant for statement accessories. Inspired by the French loaf, the bag is meant to be carried under the arm, highlighting its compact, yet striking presence.
Although the Baguette has been reissued in countless variations, including sequined, beaded, and leather versions, key design elements include a rectangular shape, a fold-over flap with a magnetic clasp, and the distinctive double ‘F’ logo.
As one of the best Fendi bags (and one of the most popular designer bags ever), the versatile accessory was one of the first to make the “It bag” phenomenon, thanks in part to its frequent appearances on Sex and the City, and Sarah Jessica Parker’s famous line, “it’s not a bag, it’s a baguette!”
Best for: Channeling your inner Carrie Bradshaw.
Release: 1997
Prada Galleria
One of the most iconic Prada bags, the Prada Galleria, named after the brand’s first store in Milan’s Galleria Vittorio Emanuele II, was first introduced in 2007. Conceived by Miuccia Prada, the bag’s inspiration stems from the desire to create a classic yet functional piece that transcends seasonal trends.
Its key features include a structured shape, saffiano leather renowned for its durability and scratch resistance, and a trio of compartments, ensuring both elegance and practicality.
The Galleria’s popularity is fueled by its versatility and it-girl status, a staple among celebrities like Miranda Kerr and Dakota Fanning.
Best for: Playing to the gallery and discerning tastes alike.
Release: 2007
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Frequently asked questions about the best designer bags
The most iconic bag of all time is arguably the Hermès Birkin. Created in 1984, this luxury handbag symbolizes the pinnacle of fashion and exclusivity. Its allure stems from its handcrafted design, rarity, and association with celebrities and royalty.
The most famous brand of bag is Dior. Renowned for blending traditional with contemporary elements, Dior’s influence extends beyond its storied history, continuously setting trends and establishing itself as a symbol of haute couture and high-end accessories on the global stage. Some of the most popular Dior bags include the Lady Dior and Dior Saddle.
Hermès is widely regarded as the most expensive bag brand, epitomized by its exclusive Birkin and Kelly lines. These handcrafted pieces, known for their luxury materials, meticulous craftsmanship, and lengthy waiting lists, command the highest prices in the luxury market.
Investing in the “holy trinity” of Hermès, Chanel, and Louis Vuitton is a wise choice for those looking for bags with the best resale value. These luxury brands are renowned for their timeless design, exceptional craftsmanship, and enduring popularity, ensuring their pieces not only retain value but often appreciate over time, making them coveted assets in the luxury resale market.
