Pagani's one-off Huayra 70 Anima wears diamond-infused paint, for a 70th birthday

Pagani has unveiled the Huayra 70 Anima, the third and final car built to celebrate the start of founder Horacio Pagani's seventh decade. Horacio Pagani revealed the one-off himself this past weekend at the Concours at Wynn Las Vegas, closing a birthday series that began with two earlier cars.

The Anima is meant to represent the soul of the atelier. Like its predecessors, the Trionfo and the Derecho, it is the work of the Grandi Complicazioni special projects division, the part of Pagani that handles bespoke commissions and one-off builds for individual clients.

The car is based on the roadster version of the Huayra, the second model from the Italian hypercar specialist. Its sculptural carbon-fiber body is finished in diamond-infused Custom Metallic paint, with Inky Blue accents and hand-flowered platinum leaf striping.

What changes on the exterior

The Anima carries a unique aero package. The package includes a pronounced front splitter, side skirts, a large intake above the cockpit, roll loops and a big rear wing, with a six-pipe exhaust in white ceramic completing the exterior.

Inside, the exterior colorway is inverted. The two-seat cabin is covered almost entirely in white upholstery with blue trim, and the machined details include the gear shifter and many physical buttons and switches, rather than touchscreens.

A plaque positioned between the seats identifies the vehicle as the third Huayra 70 model. It is the one piece of lettering that tells an observer which of the three birthday cars this is.

What Pagani has not said about the drivetrain

Pagani has yet to say anything about the Anima's powertrain. The car is expected to use the Mercedes-AMG 6.0-liter twin-turbocharged V-12 found in most street-legal versions of the Huayra, but that remains an expectation rather than a confirmed specification.

What is known is that the engine is paired to a seven-speed manual. That gearbox was not available in the Huayra until the Epitome variant was unveiled in 2024, more than 13 years after the hypercar's launch.

The Anima, like the Trionfo before it, is believed to be a one-off, while the Derecho is described as a few-off.

No price has been announced. A seven-figure sum is all but certain, since the original Huayra started at $1.4 million and later models have cost significantly more. A bespoke Grandi Complicazioni commission is far above that starting point.

Where Pagani stands among its rivals

Pagani is one of nine marques in our ranking of the best Italian car brands, a list that runs from Ferrari, Lamborghini and Maserati to Alfa Romeo, Mazzanti, Fiat, Lancia and Abarth. Pagani is the small atelier among them.

It also appears in our list of the 51 most expensive cars in the world, where Pagani, Koenigsegg and Lamborghini fill the middle. That ranking tops out with one-off Rolls-Royce and Bugatti commissions, and the McLaren Speedtail is listed at $2.25 million.

Within that list, the Rolls-Royce Amethyst Droptail leads among cars built this century at a reported $40 million. It is a one-off coachbuild commission, the kind of project the Anima echoes at a smaller scale, though no price has been given for it.

The source material gives no delivery date, owner or production plan for the Anima. Pagani has not said whether Grandi Complicazioni will follow the Huayra 70 series with another special project, so the next step is the specification the marque has yet to publish.