The media's media of reference
Winner of the 50 Best Luxury Media in the World, Luxe Digital has become a trusted authority on modern luxury — and a source for the people who shape it, with features in Forbes and the Financial Times.
Our story
Inspiring millions to live with more intention and discernment.
An independent, award-winning publication for conscious, elevated living — beyond bling.
100M+Readers reached
2018Independent since
800+Products tested
9Categories covered
Luxe Digital is an independent digital media brand redefining luxury for a new generation of discerning readers.
We built the media we always wanted to read, but could never find. Insightful and inspiring. Modern and meaningful. Digital-first, yet smart and sophisticated. Alluring, yet approachable.
Quiet luxury — long before it had a name.
Since launching in 2018, Luxe Digital has grown from a humble side project into one of the world's leading destinations for conscious, elevated living, inspiring more than 100 million readers and counting.
We cover the luxuries that make life richer: intellectually, aesthetically, and emotionally. Style. Watches and jewelry. Cars. Dining. Travel. Home. And the business of luxury itself. The stories we tell are smart, sophisticated, and global — just like the very people who read them.
Today, Luxe Digital is the trusted compass for affluent, globally minded individuals seeking credible recommendations, intelligent perspectives, and a more thoughtful approach to modern luxury.
Beyond bling
Beyond bling.
For too long, luxury has been associated with notions of opulence, materialism, and excess. We champion something quieter — and far more valuable.
Less pretentious. More personal and purposeful. Less disposable. More deliberate. Less hype. More substance.
As the antidote to trend-chasing, "loud" luxury, we serve as your personal curators — distilling the world of luxury down to the elevated essentials of true craftsmanship and timeless quality.
We aren't here to promote superfluous spending. We're here to help you navigate a world of excess and discover the few things of enduring worth.
The idea was simple at the start, and it still guides everything we do: buy less, invest in better. Choose the elevated essentials worth keeping, repairing, carrying, and returning to for years.
As featured on 
The reader
Luxury stories, distilled — not diluted.
We are insatiably curious digital natives who would rather lead than follow. We are informed, analytical, and opinionated — upbeat enough to keep hunting for what is genuinely good, sharp enough to call out what isn't.
Every story we publish is deeply researched and honestly tested. We bring cultural intelligence, analytical thinking, and an uncompromising aesthetic sensibility to recommendations you can act on with absolute confidence.
Our readers don't come to Luxe Digital simply to consume luxury. They come to understand it.
Experience the best in life — better. Welcome to Luxe Digital.
Our principles
Tested. Trustworthy. Timeless.
High standards, higher values
We research deeply and test hands-on before recommending a single thing. We curate modern living with rigor and taste, empowering our readers to become better curators of their own lives — not just collectors.
Quality over quantity
We champion the things made to be kept: beautifully made, of real value, the kind of luxury worth living with. Conscious, elevated, beyond bling.
Our testing philosophy
How we select and test products — and why you should trust us.
If, like us, you demand more from the luxuries you use and experience, consider this your invitation to experience the best the world has to offer.
How we test
Our hands-on review methodology. Discover how products and experiences are meticulously selected, assessed, and verified before they ever earn a spot on our pages.
The HAPPY philosophy
The proprietary framework behind our curation — our considered approach to evaluating the true worth of every luxury we invite into our lives, and our ultimate seal of standards.
The masthead
The minds behind the media.
Luxe Digital was created by the same founders behind mOOnshot digital, a premier creative and digital agency for lifestyle and luxury brands.
This shared DNA is our greatest competitive advantage. It gives Luxe Digital the unique editorial authority and operational backbone of a full-service agency that is actively shaping the future of luxury. For over a decade, our team has been at the forefront of digital transformation, elevating some of the world's most respected heritage luxury houses and the emerging names rewriting the rules.
We don't just report on the luxury industry from the outside; we help build it from the inside.
To protect our editorial integrity, we maintain a strict firewall between our agency client work and our publication's independent verdicts. Luxe Digital remains fiercely independent, led by its two founders who safeguard its editorial direction and uncompromising standards.
Global Editorial Director & Co-founder
Florine Eppe Beauloye
Co-founder of mOOnshot digital, luxury marketer, international speaker, and author of Shine: Digital Craftsmanship for Modern Luxury Brands — praised by leaders at Google, Meta, and LinkedIn. An award-winning digital entrepreneur working at the intersection of luxury and the digital world.
Publication Director & Co-founder
Simon Beauloye
Co-founder of mOOnshot digital with more than 20 years of digital marketing experience. Simon spent a decade at Google, running a $1B+ advertising business, before building a portfolio of online publications to $80M+ in sales and 100M+ readers.
Transparency and independence
Our assessments stay entirely our own. We earn revenue through affiliate links and selective brand partnerships, but they never dictate a verdict. If an item or experience fails to meet our standards, it does not make the page.
Independent reviews and rankings are written and signed exclusively by our editorial team. Sponsored or brand-partner content is produced separately by Luxe Digital Studio and always carries a distinct byline, ensuring complete transparency at all times.
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Luxe Digital Studio. We partner with a select few brands that share our standards to craft editorial-grade campaigns that reach an affluent, globally minded audience.
Get in touch Editorial standards
Our values and operating principles.
We hold ourselves to the standards of a serious publication and we publish each one openly so you know exactly how we work.
Editorial integrity Publishing principles How we decide what to cover, produce and publish. Ethics policy The standards every contributor works to. Fact-checking policy How claims are verified before a piece goes live. Corrections policy How we handle and log mistakes when they happen. No-bylines policy When and why a piece runs without a personal byline.
How we work & who we are How we test Our hands-on review methodology, step by step. The HAPPY rating The framework behind our 1–10 scores. Ownership & funding Who owns Luxe Digital and how it is funded. Actionable feedback How to raise a concern or correction with us. Press Coverage of Luxe Digital and media enquiries.