Paul Smith and Barbour have launched their third collaboration, a 38-piece Autumn/Winter 2026 collection spanning menswear, womenswear, outerwear, footwear and accessories. The line reworks two of Barbour's own tartans, the 'original' and the 'authentic', running them through Paul Smith's palette of pinks, oranges and yellows as motifs, details and linings. The collection launched September 4 through barbour.com, paulsmith.com and selected retailers.
The 38 pieces follow the pair's AW25 and SS26 collaborations, the first two chapters of the partnership. Recurring elements return from those seasons too: printed motifs of charms, keys and fishing flies, animal embroidery, and the same bright color flashes running through the tailoring and outerwear.
A run of graphic tees, priced at $110 each in white, red, navy or green, carries the collection's tinned-can and key prints. The Yellow Mini Tarras Bag, at $210, is one of the few pieces shared unchanged between the men's and women's lines.
Paul Smith built its name on its founder's irreverent, colorful reworkings of classic British tailoring, while Barbour's wax jackets have protected against the country's weather since 1894. The two brands look north to the Highlands for the theme, a place known for dramatic vistas and its own synonymy with outdoor pursuits, and for some of the highest rainfall in the United Kingdom.
What is in the collection
The Highland Games mix feats of strength, including the caber toss, throwing a tapered wooden log as far as possible, and weight over a bar, with ceremonial elements such as ceilidh dancing and massed pipe bands.
Barbour staples are reworked in new fabrications for the line. The Beaufort jacket appears in merino wool with a windowpane check and separately in navy corduroy at $590, while the Transport jacket comes in charcoal melange merino wool at $890 or in a lighter windowpane wax at $700.
The waxed classics get an autumnal update too: russet on the Transport and Beaufort, bottle green across the Gamefair and Long Spey. A Dark Green Gamefair Waxed Jacket and a Key Transport Waxed Jacket, the latter printed with the collection's key motif, are both priced at $625.
Knitwear in jewel tones, patchworked tartan shirting and striped cuffs extend the Highland premise across the rest of the wardrobe. A Colourblock Tyne sweater runs $290, and tartan shirting is $200 in beige or in a navy-and-green check.
Wellingtons come tall in navy or green at $255, and as Chelsea boots in navy or rust at $135, in both the men's and women's ranges. The women's line reworks the same Barbour silhouettes in rich seasonal colors, among them a Dark Green Spey waxed jacket at $800 and a Rust Beaufort wax jacket.
A Charcoal Tyneside sweater and a Navy Tyneside sweater complete the women's knitwear at $230 each, and the equivalent women's Navy Cord Beaufort Jacket is priced at $570, against $590 for the men's version.
Paul Smith prices the collection from $65 for the tartan cap to $995 for the Olive Windowpane Check wool Beaufort jacket, its costliest piece. Every item on the brand's own site is listed to join a waitlist rather than to buy outright, days ahead of the collection reaching stores.
The campaign behind the collection
The collection is accompanied by a campaign called Highland odyssey, directed once again by Leonn Ward. It returns to the offbeat cinematic world the two brands first built for their AW25 chapter.
Paul Smith describes the Braemar Gathering, where the campaign is set, as an annual celebration of Scottish culture where strength, speed and grace take center stage, and the best known of the Highland Games. The campaign follows two fictional characters, Paul and Baz, who travel there.
Baz hopes to reunite with his ex-wife Linda along the way, but he has mistaken the date: the pair arrive two months early and wander into the Games' training ground instead. Paul Smith says they meet an eclectic cast of characters there, each embodying, in his words, 'the warmth, wit and enduring traditions' of the Games.
The detour keeps the campaign from playing as a straightforward exercise in heritage imagery. It also lands in a month of designer reworks of heritage staples: Birkenstock's Western-inspired Etro collaboration reworks the Boston clog in suede with fringe, custom Western-style buckles and colors limited to taupe and chocolate brown.
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