As any Italophile knows, you can take the man out of Italy, but you can’t take Italy out of the man. Never has this been more true than in the case of luxury menswear brand Luca Faloni.
A Torino native, Luca Faloni is shaking up the autumn leaves via his expert medium: timeless Italian style. Yes, there’s something extra special when a designer returns to their regional roots—and in Luca Faloni’s Autumn/Winter 2021 Campaign, therein lies a sense of belonging and Italian authenticity that’s impossible to fabricate.
Indeed, the emergence of autumn and winter inevitably has us reaching for familiar comforts: romantic candlelit dinners, long-awaited visits to family, and a predilection for cosy cashmere and snug blankets. Capturing this feeling of familiarity, Luca Faloni’s Torinese Campaign screams bentornato a casa (welcome home) with an authentic Italian accent.
Discover full palettes of mauves, reds and browns matching the falling leaves, slate greys that parallel the winding pavements, and creamy hues reminiscent of the Baroque architecture which —among other things—puts this Northern Italian city on the map (it’s not called “The Little Paris of Italy” for nothing!).
Like Turin itself, Luca Faloni’s AW 2021 Campaign is timeless, enduring, and perennial. Designed to take you from your first sips of espresso to your sophisticated dinner à deux, this collection will find you neither under nor overdressed.
Charismatic charm and that je ne sais quoi
Blending the charm of Piedmont, the resplendence of the nearby snow-capped Italian Alps, and a dash of modernity, Luca Faloni’s AW 2021 Campaign encapsulates Italian elegance—Torinese elegance, to be exact.
Like the lovingly-preserved architecture and cherished culture of Turin, this collection is a case study in holding on to the old, in the very best way.
With smart chinos to take you effortlessly from city-stroll to Baroque bar, versatile cashmere knits to cosy-up with when the chill sets in, and day-to-night Oxford shirts that require no detour to your hotel, you’ll be set for the coming seasons. Timelessness at its finest, you’ll find yourself reaching for your favourite pieces year after year—without a doubt.
Naturally, every piece is crafted in Italy, thereby retaining the magic of old-Italian craftsmanship—with local artisans and masterful family-run businesses enlisted for their generational expertise. It goes without saying: you’ll find no mass production here.
Of course, cold weather has us crying out for cashmere. And Luca Faloni has answered our prayers: using 100% 2-ply pure cashmere hailing from the oh-so-exclusive Cariaggi Fine Yarns Collection, you’ll find the cloud-like feel hard to match elsewhere.
The strongest, cosiest, and most premium form of wool on Earth, cashmere is part-and-parcel of any well-thought-out winter wardrobe. Knitted thick into a cable-knit or pared back in a lightweight cardigan, cashmere is the tasteful fabric equivalent of mulled wine: in autumn and winter, the answer’s always yes. Perfect for layering and comfortably breathable, cashmere exudes winter warmth and effortless chic, no matter how you wear it.
Autumnal shades of Turin: Authentic Italian style, from morning to midnight
The next best thing to travelling to Italy in Autumn, Luca Faloni’s Timeless Collection is your one-way, first-class ticket to effortless Italian elegance. Get ready to fall (pun intended) hard for these sartorial staples.
Chocolate Brown: A strong sip of style
Reminiscent of the local Turin delicacy, Bicerin—a steaming cup brimming with aromatic espresso, rich chocolate, and milk—the Chocolate Brown Brera Piqué Polo Shirt looks good enough to eat (or, well, drink).
Perfect for wearing whilst elegantly perched at one of the city’s numerous historical cafes, surrounded by thought-provoking Art Nouveau, this shirt is the epitome of Italian chic. Dressed in the soft, 100% Italian cotton Brera Piqué Polo with a warming Bicerin in hand, you’ll be a living emblem of la dolce vita.
Hunting Green: Crown of (style) delights
A shawl-collar knit cardigan fit for a royal, the Hunting Green Cashmere Cardigan embodies the opulence of Turin’s regal history. As perfectly presented as the eye-wateringly stunning palazzi, the timeless shade of the cardi seems colour-matched from the lush greenery of the royal gardens—when they’re at their prettiest. Which, of course, is in autunno.
Ever practical, Luca Faloni’s thick-knit and 4-ply cashmere cardigan is finished with two spacious pockets—not big enough for your crown, but your phone will slot in just fine. Classic horn buttons dot the front to cement the classic aesthetic, and the look is complete. Built for layering, you can pair the Cashmere Cardigan with other autumnal shades and return to it year after year.
Camel Beige: Treasured timelessness
Woven in a true colour of nature, and incidentally, the architectural wonder of Turin’s very own San Frederico Gallery and Lux Cinema, the Camel Beige Cashmere Polo stands the test of time. Honestly: like the aura of timelessness oozing from the high arches at la galleria, this long-sleeved polo simply transcends.
Subtly fitted and unequivocally comfortable, the Camel Beige Cashmere Polo can be played up or dressed down. The 2-ply cashmere is dreamlike against your skin, and pairs with both chinos and jeans as Barbaresco does with hearty pasta—incredibilmente bene. Insulating yet lightweight, this is The One to bring your AW wardrobe together.
Lava Red: Alluring aperitivo
Woven from sumptuous 2-ply cashmere in the unmistakable shade of Turin’s very own original vermouth, Carpano, this plum-hued Cashmere V-Neck adds a pop of delicious colour to a winter wardrobe.
Vibrant yet somehow muted, this piece embodies an orchard on the cusp of autumn itself: ever-moving, transitional, and enchanting.
With a flattering cut that’ll look just as good under a winter coat as with a casual pair of Levi’s, the versatile Cashmere V-Neck will stay by your side from autumn to spring. Knitted in the nearby Bergamo, this knit exudes the most authentic aspects of Italian culture.
Midnight Blue: Magic at midnight
Hey there, why do you look so blue? No—far from a chronic sad diagnosis, the Midnight Blue Cashmere Cardigan exudes the kind of winter blues we can totally get on board with. Deep, rich, and royal, this casual cardi captures the deep-blue notes you’ll find bejewelling the interiors of Turin’s Palazzo Reale (trust us, it’s worth a trip).
Another Bergamo-knitted beauty, the Midnight Blue Cashmere Cardigan needn’t venture far to find its spiritual home, Turin. A smart choice for traversing the cobbled vias, pristine palazzos, and glorious gardens, this cardigan can be zipped high to keep the cold out, and the cosy in. Layer up with a wool coat in the depths of winter, or let the cardigan do the talking through autumn and spring. A firm friend of any neutral shade, this one reigns supreme.