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Brand profile

Caraway

Cooking, But Make It Chic

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The story

Introducing our new culinary queen bee, Caraway Home. Their mission? To serve up beautifully-designed homeware goods—making culinary pros of us all. With a reputation for selling out like hotcakes (hint: get in quick), Caraway offers a veritable feast of homeware pieces. Yes, they’ll have you bound to the kitchen as if your in-laws have dropped by expecting lunch.

From stylish cookware to cute-as-a-button bakeware, premium linens like tea towels, oven mitts, pot holders, and aprons, no (pizza) stone is left unturned at Caraway. Launched by entrepreneur Jordan Nathan, online-only Caraway was conceived to fill the gap in the market for non-toxic, contemporary kitchenware. The MO is to elevate your recipes and help you enjoy every second spent in the kitchen.

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Indeed, before Caraway, it was nigh-impossible to find a non-Teflon-coated pan. Now? We’ve got a regale of choice, with each piece being the cookware equivalent of a Michelin-star Kobe rib-eye. In line with our thirst for all things non-toxic, Caraway wants to see our kitchens reinvented—with our health, ease-of-use, and minimal-chic style at the core of its design.

Counter-ready aesthetics

It’s time to stir up your kitchen and give it that all-important seasoning of contemporary style. Alas, in the kitchen as in fashion, one no longer needs to sacrifice style for comfort—or in Caraway’s case, functionality—now, we really can have it all. Identify as an Insta-chef? Join the club. Well, our IG-inclined home cooks, this is your lucky day:

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Discover an artist’s palette of Insta-ready hues, chic neutrals, and colour pops, ready to transform your kitchen counter into a photo-ready set. Simply select your favourite ceramic casserole dish, cooking pots, and saucepans in the best shade to complement your kitchen interiors, and cook up a feast for the eyes that’ll have your DMs popping off.

And, while Caraway pans ooze panache if displayed on open shelves (or left on the draining board—guilty as charged), you can opt for the magnetic pans racks and canvas lid holders to keep things neatly tucked away, too.

Chemicals? *Not *on the menu

Non-stick cookware is typically coated with Teflon, an ingredient we’ve yet to encounter on* any *recipe. Thankfully, Caraway has found a coating that does the trick with their ceramic cookware, bypassing the need for extraneous chemicals.

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Yes, by using non-toxic ceramic coatings that don’t seep into your food, Caraway ensures the only ingredients in your culinary creations are the ones* listed in *the recipe. Finished with stainless steel bases and handles for long-term durability, these cookware pieces are truly a worthy investment.

Savour your kitchen-time: Easy cooking and cleaning

Granted, while most of us are partial for an elongated, flour-and-milk-everywhere home-cheffing bonanza from time to time, we mostly need to cook up our storms fairly pronto (because life, right?). So, forever making our kitchen-time easier—not to mention, healthier—Caraway’s pieces require minimal oil or butter thanks to the naturally slick surfaces. Plus, any heat will be evenly distributed, so you can cook your recipes on a steady flame without needing to crank up the temperature. So, juicy stews, succulent steaks, and chunky chillis, eat your heart out.

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And, when it’s time to clean up, your kitchen will be show-home ready in a hot minute. That non-stick coating we’ve been raving about? It has a secret talent: making washing your pans an absolute breeze. So, you can spend less time scrubbing and more time sipping that well-deserved glass of wine with the ones you love.

Whether you’re seeking a few individual pieces to elevate your cookware, or it’s time for a total makeover, Caraway has you covered. Pick up single ceramic non-stick pans and pots, or opt for conveniently bundled sets, opening the gilded door to your future culinary success.

Sustainability: The dish du jour

Did you think for a minute we’d sing any brand’s praises if they didn’t align with our sustainability values? Of course, we wouldn’t. Indeed, Caraway employs ethical manufacturing, with New York-born designs brought to life in factories adhering to strict ethical practices and Fairtrade principles.

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As kind to the Earth as they are to those who make the magic happen, Caraway ship their goods in recycled cardboard happily sans plastic bags, use low-impact print dyes, and 100% biodegradable cork trivets. So, wholesome through-and-through, Caraway is truly geared to become your not-so-guilty pleasure.

Frequently asked questions about Caraway Cookware

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